This TikTok hack is a headache for Chipotle workers

This TikTok hack is a headache for Chipotle workers

chipotle workers assembling burritos

Photo: rblfmr (Shutterstock)

TikTok is back at it. ONE viral video posted on the platform hair have caused headaches in different ways Chipotle locations—yes, there is a menu hackand this involves a modification of Chipotle’s Quesadilla.

On 20 December uwatching @alexis.frost (2.4 million followers) posted a TikTok who showed her taste a custom mix allegedly suggested by a Chipotle employee. It starts with a quesadilla with extra cheese and beef added, in addition to fajita vegetables. Frost says in the video that the employee told her this modification makes quesadilla tastes like a Philly cheesesteak.

I can see the appeal, since the addition of fajita vegetables adds a lot of extra flavor to the otherwise fairly simple quesadilla. But Frostthe video didn’t really take off until a few days later, when TikTok user @keith_lee125 (6.6 million followers), initially skeptical, tried quesadilla hack and gave it his seal of approval. He even made a custom dipping sauce for the quesadilla by combining a side of sour cream and Chipotle’s honey vinaigrette, Which sounds pretty gross to me, but what do I know?

Today reports that the combination of both videos’ success was enough to launch the hack into viral territory. Countless other users started ordering it, and the flood of special requests overwhelmed some Chipotle locationswhich leads to frightened employees.

This TikTok video reportedly shows a sign taped to a Chipotle register that reads “PROTEIN AND CHEESE ONLY ON QUESADILLA! No TikTok trends allowed.” That seems like serious employee frustration to me. That’s only fair, since this special order lasts up on the assembly line, potentially causes customers to pile up if the store iis particularly busy.

Well, sure, but don’t all customizations take more time? you might be thinking. Because of how they are folded and heated, quesadillas take longer to prepare than the burritos or bowls on Chipotle’s menu, so the restaurant has been trying to find ways to streamline the experience. First, the quesadillas are meant to be a digital exclusive, meaning you can only order them through the app or website for pickup. However, there is no option to add fajita vegetables through these ordering channels, so customers have ordered the quesadill personally to get the Philly cheesesteak version. This requires employees to assemble the quesadilla on the front line, slowing order progress.

A pole on Reddit shows a noe from 4 January which appears to have been sent from Chipotle’s corporate offices to stores, instructing employees to gently remind customers that quesadillas are meant to be ordered online only. Nevertheless, says the note employees should not refuse customers “The Cheesesteak/TikTok Quesadilla Combo if it is requested in person.

“If a guest asks why this option is not available on our app, or, please let them know that we are working on adding this feature,” the memo reads in part.

Laurie Schalow, Chief Corporate Affairs Officer of Chipotle, provided this statement to Takeaway:

We are amazed by the passion of our fans and their ability to find unique ways to enjoy our handmade quesadillas with Chipotle’s real ingredients. Due to the preparation time required, quesadillas were designed to be digitally exclusive to best support our team members, avoid frontline overcrowding and ensure guests have a seamless experience. Currently, our quesadilla offering does not include fajita vegetables with a protein, but we are exploring the possibility of adding this combination in the future.

If there’s money to be made in this quesadilla hacking game, you know Chipotle would be in on it at some point—although there was no mention of possibly including a creamy combination of honey vinaigrette and sour cream on the side for dipping. (Maybe it’s because it sounds gross.)

If you’ve tasted the Philly Cheesesteak TikTok Chipotle Quesadillalet us know in the comments. I’m always curious to see if people actually follow the hacks they see on TikTok and, more importantly, if any hack is as good as originators promise it will be. It may everyone just be a part of the same circular pursuit of internet influence at the expense of fast food workers.

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