INSPIRED LAUNCHES MULTI-STREAM MATCHDAY FOOTBALL WITH bet365 – European Gaming Industry News
OpenBet, a world leader in sports betting entertainment, has signed a new long-term partnership with OPAP, the leading betting company in Greece. The agreement, which covers OPAP’s online sportsbook, strengthens OpenBet’s position as a global provider of choice for leading sports betting operators and World Lottery Association (“WLA”) members.
Founded in 1958, OPAP, a member of the Allwyn Group, is the leading gaming operator in Greece and among the most recognized companies in the industry globally. OPAP is also a sector leader in responsible gaming and supports society in practice through a comprehensive Corporate Responsibility strategy.
OpenBet’s unrivaled technology will power OPAP’s online sportsbook offering, scale the company’s online betting business and provide a number of competitive advantages. As part of the new partnership, OpenBet will deliver the full suite of its world-class betting technology, trading and sports content via SportCast.
The partnership marks the first for OpenBet in the Greek market where the company operates one of its largest hubs globally. The region presents one of the most promising opportunities across Europe.
OpenBet has a long and established history of working with the world’s biggest gaming companies. The partnership with OPAP brings the number of WLA members live with OpenBet’s sports betting technology, content and services to 10. WLA members provide an unparalleled experience for their customers, delivering safe, responsible and reliable entertainment, while supporting national economies.
Jan Karas, CEO of OPAPcommented: “At OPAP, we always look to offer our customers the highest quality of innovative and entertaining gaming products. Therefore, we are very pleased to partner with OpenBet and look forward to leveraging their expertise and advanced technology solutions, to upgrade customer experience and take our online sports betting activities to new levels.”
Jordan Levin, CEO of OpenBet, added: “We are delighted to have partnered with OPAP to help them deliver a best-in-class online sportsbook. The technology, content and services we offer, combined with our flexible and tailored solutions, have made us the leading sports betting partner for WLA members. It’s another big milestone for OpenBet and we look forward to working with Jan and his team at OPAP.”
